Craigslist (or “Craig’s List”) is a terrific site for posting the equivalent of a digital classified ad. Plus, for our purposes, Craigslist is 100% free to use.
First – where your art fits in
Craigslist is really meant as a means to sell items locally, so pick a location near you where you’d be happy to ship your art. The benefit of this, of course, is that often times you can simply drive the piece there, or have someone pick it up, without worrying about shipping boxes, complicated packaging, or escrow.
Craigslist is not meant for selling to distant locations, even if you do this through Foundmyself. That doesn’t mean that people who find your art through Craigslist won’t know someone far away who is interested in your art, however, so be sure to specify where you will ship to either in your Foundmyself profile or gallery. Again, this information doesn’t belong on Craigslist, but you can mention it your gallery, which you’ll link to on Craigslist.
Step 1: Select your location
Craigslist will try and choose your city (or a big one near you) automatically. If it gets things wrong, or you’re going to be selling your art in another city, look on the right-hand column for the correct location, and select it.
On the mobile version of the site, just click Menu > Area.
Step 2: Pick the right category
Under the “For Sale” section, click the link that says “arts+crafts.”
Step 3: Post your art for sale
- Click the “Post” link on the top right of the site. Mobile users, tap Menu > Post to classifieds
- On the next page (“What type of posting is this”) select the appropriate option. Most likely this will be “For sale by owner.”
Step 4: Fill out details and add images
With your Picflip image in hand, or cyberspace…whatever…tell people what you have to offer. You should be able to mention what you do, how much it will cost, and where the viewer can find more examples and information in just a few sentences. For example:
I am an exhibited artist specializing in dramatic, original oil paintings. Prices start at $250, and commissions are gladly accepted. Please visit my gallery at http://www.foundmyself.com/Your+Username to see examples of my work, or click the image below.
[Image and text link]
The subject line to your post is at least as important as your advertisement/body text. Again, be quick and to the point. Tell people what art you’re selling and motivate them to read your post.
I mentioned PicFlip, but Craigslist also allows you to upload 12 (or fewer) images of your art. The first one you upload will also be the first one that everyone else sees, so make sure it’s eye-catching and represents your work well.
You’re done … now track your results
Using your live statistics on Foundmyself allows you to quickly see if your Craigslist posting is getting interest. If not, don’t post again for a month or so, and work on your advertisement’s wording.
Also, in the happy event of a sale or lead, be sure to be cautious and only sell to people you trust. Craigslist has their own topic on this subject that’s worth a read.
Have fun and good luck!